Scaling Smart:
The Team Behind Harvest’s Next Stage of Growth
https://www.getharvest.com
Industry B2B2C SaaS
Built Sales & Marketing Function, including:
Demand Gen, Product Marketing, Marketing Ops, Content, Design, Analytics, Sales
Partnership model: Contingency, Retingency
Location: US, Remote
Founded in 2006, Harvest is a time-tracking, invoicing, and reporting SaaS platform that helps teams manage their time seamlessly—and spend it wisely. Grown organically with no outside funding, Harvest became a trusted productivity tool for businesses worldwide.
By 2022, the company was ready to drive more intentional growth by building an outbound engine with larger clientele, refined customer segmentation, and new GTM motions.
In 2022, DK Recruiting was brought in by Harvest’s VP of Marketing to build their Marketing and Sales function from the ground up. Together, we hired 11 GTM pros that delivered unprecedented results for Harvest. In August 2024, Harvest was acquired by private equity firm Montagu to fuel its next chapter of expansion.
BUILT MARKETING & SALES TEAM FROM SCRATCH
Hired 11 pros in first-ever positions across Marketing & Sales.
95% RETENTION OF DK HIRES
Redefined the talent benchmark—bringing in proven performers from high-growth, category-leading SaaS companies
REDUCED HIRING COSTS
Right-sized our partnership models to match evolving hiring needs, resulting in a 30% savings compared to traditional agency structures.
The Need
Our recruitment challenge
After years of organic growth, Harvest sought to expand its market reach beyond its established SMB base.
The leadership team needed to create a unified go-to-market motion—integrating Marketing and Sales with a focus on outbound strategy, customer segmentation, and scalable revenue processes.
The company was lean, product-led, and culturally strong—but had never built a formal GTM function before.
The Impact
Our solution
11 key hires placed, delivering high-performing, niche talent quarter after quarter across multiple levels and functions.
Enabled stronger leadership capacity by helping the VP of Marketing design and sequence critical hires—freeing him to lead strategically and drive Harvest’s next stage of growth.
Diversified talent pipelines with hires from martech, adtech, and enterprise software—expanding Harvest’s reach into new markets and client segments.
Enhanced hiring efficiency by designing interview challenges integrated into Harvest’s in-house processes, creating a more streamlined and standardized candidate experience.
Strengthened compensation strategy by partnering with the Head of People to calibrate pay bands using both first- and third-party data, resulting in sharper market alignment and competitive positioning.
Matt Walton VP Marketing, Harvest
“DK elevated our talent pipeline, helped us secure critical hires, and provided strategic guidance. She was able to do this across a dynamic suite of hiring needs within Marketing and Sales”
